When You’re at Your Best…Produce!

peak hours

When you’re at work, work. And when you’re at play, play. We’ve all heard that before right? But when is the best time to produce? You know, when should you start your work day? Or start writing that blog post? Or when should you edit your podcast? Well, if you’re an entrepreneur you really don’t have a 9-5 job. So the best time to produce is really up to you. Here’s what I mean.

Work During Your Peak Hours

I’m a morning person. I can get more done before lunch than I can from lunch to dinner. I peak from 5:00 a.m. to about 1:00 p.m. During those hours I feel I can get the most done. I go to the gym, I write my blog posts, I write chapters in my book, I work with clients, speak from the stage and so on. You name it! I can easily do all the day’s heavy lifting in the morning hours. So guess what? That is exactly when I plan interviews, meetings, and most of the heavy lifting for my business. The things that take the most energy I do in the mornings. That’s when I’m at my best. I’m in a better mood and I’m much more productive. That frees up the rest of my day for light work.

Research, Read and Edit

The remaining portion of my days (the afternoons and evenings) are spent researching, reading and editing my work. You see, I don’t find researching, reading or editing my documents exhausting. For me it’s easy and almost enjoyable. That’s why I do it in the afternoon. For me, writing takes much more effort than research and editing so I do it in the morning when I’m at my peak.

I find that if I pay attention to my body and my moods, and work during my peak hours I can produce so much more than when I’m being forced to work when I don’t want to. And as an entrepreneur, I get to pick my schedule. I also get to pick who I work with, but that’s a topic for another post.

Burn The Midnight Oil

Okay, those tips are all well and good if you’re already an entrepreneur right? But what do you do if you have a day job that is currently paying the bills until your entrepreneurship endeavor takes off? Simple, you start a new habit and burn the midnight oil. Let me explain.

Not long ago I didn’t read very often. In fact, I didn’t read at all. During my entrepreneurship journey I heard somebody say that one hour a day can change your life. So I took him up on that. I set my alarm clock to wake me up one hour earlier (remember I said before I’m a morning person) and I spent the first hour of every day reading. And by so doing, I typically read about 70-80 business books and biographies a year. Not only that, I created a new habit. I do this seven days a week now. Even while on vacation. What does this have to do with your business you ask? A lot.

What would one hour a day mean for your new business? And feed me that load of crap where you say you don’t have an extra hour. That’s bull! If it’s important to you, you’ll make time for it. You can work and hour in the evening or an hour in the morning. If you did that, 6 days a week, that would be 24 solid hours spent working on your new business. If you did that for 3 months, you’ll have spent 72 hours working on your new business. Now tell me, what you can you do in 72 hours? A lot probably.

It doesn’t matter if you’re a morning person or an evening person, you can produce a lot by focusing one hour a day on your goal. And I assure you, you’ll get a lot more done if the extra hour you choose is one of the hours during your peak time. Go ahead and try. You can thank me for it later.

Until next time,

Shane Boyd

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