Fear-The Devil Made Me Do It

As a Christian business owner there may be obstacles in your path that scare you stiff. And when you’re scared stiff, you don’t move. And when you don’t move in business, you’re quickly replaced. And when you’re quickly replaced, that means your business is gone and so are your profits and hopes and dreams. That may be a little farfetched, but only a little. The truth is that fear prevents you from taking the necessary steps in your business to…

Marketing Is Not A Dirty Word

It’s sad, but many Christian business owners have the same negative neuro-association with the word “marketing” as many churches do. They think it’s a dirty word. They think that one who engages in marketing is slimy. And they generally believe that marketing somehow cheapens their faith. I couldn’t disagree more. Church Leaders Just Don’t Seem To Get It During my tenure as a church growth consultant for church leaders, I quickly realized that most (not all), but most church leaders…